The Best Way to Reach Your Target Audience
For just pennies per household you can get your message into the homes of people all across the United States and Canada. See below for a snapshot of what we can do.
- 44 MILLION Unduplicated Addresses*†
- 114 Designated Market Areas
- 93% Valpak® Brand Awareness*
- 85% (Nearly 9 in 10) Households open and look through the offers*
- 77% or more look at every offer*
- 61% of adults keep their Valpak® coupons for at least one month*
- $20,000 higher average income of Valpak® recipient than the national average.†
- $342,777 home value of Valpak recipient compared to the national average of $249,972
- 10% more Valpak® homes are white collar than the national average.†
*Source: 2010 Valpak® Readership Study, Research Now: ±2.2% at the 95% confidence level
†Source: Nielsen Claritas, -2000 Census with current year projections, Jan. 2010
Increase your brand's awareness with our cover promotion program
Valpak national promotions are a consumer favorite, increasing the brand's #1 market leader position and generating the highest open rates in the industry. From Martha Stewart to Sandra Lee, the Food Network to HGTV, these entities enjoy the power of Valpak® to broadcast their message to 44 million homes each and every month. Check out a sampling below or for more details click the Cover Promotions tab under Media in the main menu.
You can also reach your mobile customers
with our digital network!
Valpak Digital Network, a comprehensive digital advertising solution connects your clients to a world of consumers that are online and on-the-go. Our Digital Network has:
- 50 MILLION+ unique users every month
- 150+ syndicated partner sites to get your clients' messages to mobile consumers.
- Apps for the iPhone®, iPad®, Android™, Blackberry®, Palm Pre™, Windows® 7 and more
- Email Blasts, SMS Texting and Deals of the Day
